Meta Conversions API · v19.0
Server-side tracking,
without the leaks.
MediaTrack receives your WooCommerce order webhooks and forwards them to Meta's Conversions API — with HMAC verification, hashed PII and deterministic event IDs that deduplicate against the browser pixel.
HMAC-verified webhooks
Every WooCommerce request is validated against your store secret before any event is emitted.
Deterministic event IDs
SHA256(orderId + event) means the browser pixel and the server fire the same event ID — no double-counting.
Hashed PII, full payloads
Email, phone, name, city, zip, country are SHA256-hashed server-side. Nothing leaks to the client.